What is the primary aim of the Ecodesign Directive?

The primary aim of the Ecodesign Directive is to enhance energy efficiency and environmental performance of products. This directive focuses on improving the sustainability of products throughout their entire lifecycle, from design and production to use and disposal. By setting requirements for energy efficiency and resource use, the directive encourages manufacturers to create products that are not only better for the environment but also more efficient in terms of energy consumption, leading to lower greenhouse gas emissions.

This approach fosters innovation in product design, encouraging companies to adopt sustainable practices and reduce the overall environmental impact of their products. It aligns with broader sustainability goals by promoting lifecycle thinking and considering various ecological factors in the design process, ultimately contributing to a circular economy.

The other options, while related to sustainability themes, do not encapsulate the primary focus of the Ecodesign Directive as effectively as the correct option does. Promoting recycling, enforcing pollution regulations, and providing subsidies for green products are important aspects of environmental policy, but they are not the main goal of the Ecodesign Directive itself.